Concept projectNorthwind Analytics
- The challenge
- A fictional analytics platform whose marketing site looked generic and whose trial sign-ups went cold before users ever saw value.
- What we built
- A sharp product-led marketing site with a live dashboard preview, plus an onboarding automation that greets each new trial, nudges inactive users, and books demos automatically.
Target outcome
Designed to turn more trials into activated users by removing the silence between sign-up and first value.

